Flying the nest
Muse Developments, part of Morgan Sindall Group Plc, is a multi award-winning leading name in UK mixed-use development and urban regeneration. With a current development pipeline standing at 36 schemes totalling £2.2billion, the company is on-site with a wide variety of impressive projects across the UK.
The development of Griffon Fields – named after the Rolls-Royce engines that were once tested at the site, formerly Hucknall Aerodrome – brought about an opportunity for us to strongly differentiate Muse’s project from the predictable appearance of competing volume house-builder marketing. Taking inspiration from Rolls-Royce’s unmitigated attention to detail as well as the semi-rural location that connects the scheme’s residents to nature, the brand we have created is rich in character and quality.