York Biotech Campus

Reinvention of an icon

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York Biotech Campus – previously the National Agri-Food Innovation Campus – is a proven facility for discovery, innovation and success. Situated in an 80-acre parkland setting near York, the campus is home to a variety of organisations that address issues including how to feed, fuel and heal the world. Indeed, several of its occupiers have been at the forefront of the fight against Covid-19.

Working closely with our partners at Aberfield Communications, the distinctive new brand identity we have created features a unique new graphic marque dubbed the ‘scientific rose’. Delivery of the brand is best demonstrated in its website and Intranet, both designed and developed by our team, where a clinical colour palette punctuated by a piercing cyan accent, animated SVG icons derived from the scientific rose and newly-commissioned photography contribute to a vastly more effective online presence.